Menu

Pete Downing

An ‘accidental marketer’ with deep roots in technology, I am the Senior Director of Digital Marketing and Lead Generation at Alchemy Technology, I leverage my tech background and marketing expertise to drive growth and innovation. Transitioning from a 12-year product management career, I've mastered digital marketing and demand generation. My key achievements include driving XenTegra to international success, boosting profits by over 30%, creating a lead generation pipeline with 150+ weekly leads, and significantly enhancing digital presence and event attendance. I've also contributed to high web traffic and product launches at major tech companies and played a key role in the growth of Citrix PVS. Committed to industry leadership, I constantly evolve in digital marketing.

Pete Downing